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Ryan Stewman – Permission Based Selling
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Digital Download: Ryan Stewman – Permission Based Selling
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Short Description:
To master salespeople, however, sales means listening to the prospect, providing value and offering to solve their problem.
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Ryan Stewman – Permission Based Selling
A Better Way To Follow Up With Undecided Prospects
WITHOUT BEING IGNORED
…Or Pestering Them Until You Get The Sale
Seriously.
On a scale of 1-10, ten being the best, meaning you call leads every day until they die, rank your follow up.
If you’re being truthful,
you probably ranked yourself a five.
We both know sales slip through the cracks.
Because we negate follow up in pursuit of new leads.
Why is it that salespeople refuse to follow up,
…even though it’s clearly the most important part of the entire sales process?
Without follow up, there is no close. Every salesperson knows this. Yet the area many salespeople need to improve on the most, is follow up.
If we know it works, we know it needs to be done. And if we know we need to do it,
why do we avoid it?
TWO WORDS: NO.VALUE.
Most salespeople fail to follow up because they’ve added no value on their previous encounter.
And their definition of sales is getting on the phone and asking for the business.
To master salespeople, however, sales means listening to the prospect, providing value and offering to solve their problem.
IF YOU PROVIDE VALUE, THE PROSPECT WELCOMES FOLLOW UP!
If you arrive to the meeting with self-centered intentions, you know that prospect won’t care to hear from you again.
Guaranteed.
Prospects love to buy stuff, but they hate to be sold.
The stigma of the fast-talking salesman is strong.
No one likes him anymore. In this “me first” era, you HAVE to be different.
It’s one thing to earn the right to follow up once, but making 5+ contacts and staying on the prospect’s good side, without pissing them off?
Well, that’s no easy task.
Which is why so few salespeople have any kind of serious follow up game.
These are also the same salespeople who get pissed once they’ve realized the prospect bought elsewhere.
Many companies have lost all faith in their salespeople following up.
Because of this, we have auto-responders, email sequences, blast sly dial calls, and even more creative ways to chase our prospect, which don’t rely on an actual live salesperson.
Salespeople have missed the mark so badly on this one because their job has been outsourced to the Internet.
If you position yourself as the “helpful expert” you’ll find your prospects welcoming your calls, texts and emails.
You’ll find them thanking you for following up and promising to buy soon.
It’s your job to stay on top of that contact until they buy.
If you’re like me, and you know what you sell is the best solution for the prospects you serve, you should stop at nothing to sell as much as you can.
Stopping at nothing, includes follow up.
And remember it takes 5+ follow ups before a prospect becomes familiar with you, so you need to stay in touch with the prospect in a creative way that doesn’t scream:
“HEY I’M OVER HERE STARVING FOR BUSINESS. PLEASE BUY FROM ME!!!”
As you well know, that tactic doesn’t work in the “me first” age.
You’ve got to show interest in the prospect, if you want them to be intrigued by what you’re selling.
The days of the talking head salesman are long gone.
Now, it’s the careful questioner who snaps up all the business in the modern marketplace.
That’s where earning permission comes in.
Prospects only want to hear from you if you have something of value for them to consider.
Something that benefits them.
Something enticing for them to buy, but that doesn’t force them into feeling “sold.”
By earning permission, they are inclined to answer your calls, open your email and respond to your texts.
These days, there’s the do-not-call list, the Can-Spam-Act and many more anti-pestering laws in place.
This proves the prospect is tired of being bothered by valueless salespeople.
You must stand out from the pack if you want to make sales and especially when asking for referrals.
HERE’S HOW I BREAK IT DOWN:
MODULE 1: Earning Permission
Introduction – How This Works
Sales Funnel Fully Explained
Creating an Irresistible Offer
Funnel Construction
Lead Generation 101
CATCH (audio)
What Happens When They Don’t Close
Module Test
Creating an Irresistible Offer
Funnel Construction
Lead Generation 101
CATCH (audio)
What Happens When They Don’t Close
Module Test
MODULE 2: Follow Up
Closing The Next Contact
Bold Expectations
Pavlov’s Prospects
The Benevolent Salesman
Law of Reciprocation
Module Test
Bold Expectations
Pavlov’s Prospects
The Benevolent Salesman
Law of Reciprocation
Module Test
MODULE 3: The Close
Buying Signs
Sealing The Deal
Handling Objections
Scripts and Wordtracks
Module Test
Sealing The Deal
Handling Objections
Scripts and Wordtracks
Module Test
Bonus Module
Daily Affirmations
Syndicate
M3
CATCH Live at Funnel Hacking
FB Ad Funnel
Syndicate
M3
CATCH Live at Funnel Hacking
FB Ad Funnel
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