Simplilearn – Digital Marketing Certification Associate Training (DMCA): Full Course + Bonuses
Original price was: $499.00.$198.00Current price is: $198.00.
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Short Description:
It will prepare you for certification exams like OMCA (from OMCP), Google Analytics, Google AdWords, Facebook marketing and YouTube marketing.
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Description
Description
Simplilearn – Digital Marketing Certification Associate Training (DMCA): Full Course + Bonuses
What is this course about?
Digital Marketing Certified Associate (DMCA) is designed to ensure that you are a complete Digital Marketer. You will learn digital marketing and be industry ready to qualify for high quality digital marketing team, or execute your own digital marketing campaigns. You will acquire requisite skillsets in digital marketing, as well as gain work experience in executing effective campaigns via implementation of real-life projects.
This training will provide you hands-on experience in various Digital Marketing disciplines. It will prepare you for certification exams like OMCA (from OMCP), Google Analytics, Google AdWords, Facebook marketing and YouTube marketing.
Who are the course authors?

Bryan Eisenberg is the co-author of the Wall Street Journal, Business Week, USA Today and New York Times bestselling books “Call to Action”, “Waiting For Your Cat to Bark?” and “Always Be Testing”.

Jennifer Evans Cario is President of SugarSpun Marketing, and a social media strategist. She also serves as Adjunct Professor for Rutgers University‘s online Social Media Mini MBA program. She is the author of three books, including “Pinterest Marketing: An Hour a Day”.

Greg Jarboe is the author of “YouTube and Video Marketing: An Hour a Day”, and writes for Search Engine Watch and ReelSEO.

Brad Geddes is the author of “Advanced Google Adwords”, and founder of Certified Knowledge, an online source where the Paid Search community comes together for PPC training, tools, and advice.

Matt Bailey is the founder and president of SiteLogic, and the author of “Internet Marketing An Hour A Day”.

Jeff Hasen is the founder and president of mobile consultancy Gotta Mobilize and author of two books, “The Art of Mobile Persuasion” and “Mobilized Marketing”.
What are the course objectives?
- Internalize the various domains of Digital Marketing – SEO, Social Media Marketing, PPC, Conversion Optimization, Web Analytics, Content Marketing, Mobile Marketing, Email Marketing, etc.
- Master Digital Marketing execution tools – Google Analytics, Google AdWords, Facebook Marketing, YouTube Marketing, etc.
- Gain real-life experience through projects on Google Analytics, Google AdWords, Facebook Marketing and YouTube Marketing
- Formulate, plan and execute effective Digital Marketing campaigns
- Prepare for top digital marketing certification OMCA along with Google Analytics, Google AdWords, Facebook Marketing and YouTube Marketing certifications.
Who should do this course?
- Aspiring Digital Marketers, to gain entry into the digital marketing industry in the roles of Social Media Analyst, SEO Analyst, Digital Marketing Executive, etc.
- Traditional Marketers, to stay up-to-date in an increasingly digital world
- Business Owners/ Entrepreneurs, to implement effective digital marketing campaigns for business growth
Included Bonuses
Advanced Web Analytics: (Value $399)
Web Analytics is the measurement, collection, tracking and analyzing internet data to optimize web usage. Businesses are widely using web analytics for business solutions and market research.
Simplilearn’s Advanced Web Analytics imparts knowledge on various aspects of Web Data Analysis, Multi-channel Analytics, qualitative search and reports.
A certified Web data Analyst would be proficient in the online marketing discipline of Web Analytics. This course will help participants in discovering tools to assess visitor behavior on websites and trains them.
Advanced Pay Per Click (PPC): (Value $399)
Pay per click is an internet marketing model used on websites in which advertisers pay their hosts only when their ad is clicked. It also focuses on optimising ad spends and maximising Click-through rate (CTR) and conversion. Simplilean’s PPC certification course is tailor-made to educate and train participants in the online marketing discipline of PPC and Paid Search. This curriculum includes nine sections, covering initial comprehensive campaign setup, campaign economics, landing pages, managing campaigns, and advanced PPC concepts.
Advanced Website Conversion Rate Optimization: (Value $399)
Conversion Rate Optimization (CRO) is an effective framework that helps the professional to tap the traffic that a site receives and convert them to leads or sales. It is vital to understand the real reason why the visitors to the sites are not converting to sales and work around it to persuade customers.
Simplilearn’s Advanced Conversion Optimization Course teaches the participant the art of a systematic, repeatable framework that consistently increases conversion rates on landing pages, micro-sites, and entire websites. Certified professionals now know how to generate revenue for a business by persuading visitors on the website.
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